The ecommerce marketing newsletter your customers want you to read

What if your Marketing and CX teams shared a common goal: to treat every touchpoint as an opportunity to earn loyal customers?

Subscribe today to explore what happens when brands let their marketing enhance the customer experience.

CX Meets Marketing

Discover how customer-first marketing allows you to surprise and delight buyers

Voice of Customer

Learn how to listen to your customers and create meaningful experiences

Affinity & Retention

Explore the relationship between the customer journey, brand affinity, and retention

Meet your Navigator

Hey, I’m Megan, and I’ll be your guide on a curated cxploration. Don’t worry, I’ll put the White Negroni down first.

I’m a Cat Adoption Counselor turned Customer Service Rep turned freelance ecommerce copywriter based in San Antonio, TX.

When I’m not working, you’ll find me walking around the neighborhood looking at birds, collecting recipes, or (let’s be honest) watching TV with my cats.

Core Values

customers > conversions

cxploration is founded on the belief that Marketing and CX are inextricably linked. So we’ve made it our mission to help ecommerce brands align their marketing messages with the needs and wants of their customers. That mission begins with recognizing the humanity of customers and prioritizing relationships over transactions.

Our core brand values are compassioncuriosity, and conscious curation. To learn what those words really mean here at cxploration, you can explore our core values.